Watch Africa needed a competent team to come up with a sustainable marketing strategy. Their main objective was to reach a wide market but more so to target consumers that were high potential buyers of the product. 

EKAR team brought their creative minds to the table and developed a successful strategy. We incorporated different avenues to market the Watch Africa product as the go to in the market. We helped create a strong digital presence with great ROI. We also adapted BTL to give Watch Africa exposure to a concentrated set of audience.